Woogo was a smoothie shop located in Taipei, Taiwan.
Menu design across multiple platform was Woogo's biggest need. I designed printed brochure menus, a digital LED menu, in-store laminated menus, and more. I illustrated colorful fruit icons to visualize flavors and other colorful graphics that could bring consistency across the different media.
Woogo was located behind a popular shopping center in central Taipei so we created coupons, discount scratcher tickets and other marketing materials to leverage the crowds to their location.